Charlotte Day is the innovative Marketing Assistant at New Forest Ice Cream, where she has been a driving force behind the company’s recent transformative initiatives. With over 15 years of experience in the hospitality industry and a successful transition to marketing in 2020, Charlotte has become integral to New Forest Ice Cream’s growth strategy.
What sets Charlotte apart is her unconventional, out-of-the-box thinking process. Unlike many regimented marketers, she brings a fresh, innovative outlook to every project. This unique approach has been instrumental in New Forest Ice Cream’s comprehensive rebranding project and the launch of their new website, initiatives that have been crucial in repositioning the company in the market and enhancing its digital presence.
Drawing from her diverse background spanning the hospitality, marine, construction, and food industries, Charlotte combines creativity, strategic thinking, and unconventional problem-solving in her role. She excels in strategic marketing planning, digital and social media marketing, brand development, and content creation, always with an eye towards novel approaches that challenge industry norms.
Charlotte‘s expertise in navigating business growth, coupled with her knack for innovative marketing strategies, makes her an invaluable speaker for businesses at any stage of development. Her insights, drawn from real-world experiences in revitalizing an established brand in the competitive food industry, offer a unique perspective on turning growth challenges into opportunities for success.